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Research Panelist Program


Overview

Alta360s Research Panelist Program (RPPTM) uses your own customers to build a panel of demographically-sorted research volunteers - ready to be queried at any time and at low cost.

Features

  • Online, mobile ready, and with unlimited survey response data for a flat fee
  • Reward customers for participation
  • Surveys customized to your brand image
  • Option to demographically sort your research volunteers
  • Instant reporting on your customized Celestial Reporting & AnalyticsTM platform
    • Custom reporting options
    • Mobile-ready reporting
    • Qualitative (open ended) comments option
    • ActionManagementTM - Action Plan Dashboard
    • Guest Loyalty Index (GLI) report to measure brand advocates vs. detractors
    • Control what information is accessed by users

Benefits

  • Research panel of actual customers available to query at your convenience
  • Drive repeat business with participation incentives and develop a community of brand advocates
  • Extremely cost effective vs. alternative methods of research panel creation such as direct mail or newspaper advertising

More

Offered as an enhancement to a Customer Satisfaction Survey, the Research Panelist Program (RPPTM) gives your customers a way to opt-in for future online surveys about your organization or brand. 

Collateral benefits include the repeat business that can be driven through use of survey incentives and the fact as real customers, your panelists are likely to develop a stronger attachment to your company and become some of your strongest brand advocates.

Download the product information on this page in PDF format.


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